Jen Rogers and Lori Jung, Brand Architects and Founders at Hudson West PR, join Nicole Rodrigues, founder and CEO of NRPR Group, for another great episode of PRfect Pitch!
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Get to know Jen & Lori:
Jen Rogers is a bi-coastal publicity and marketing consultant, splitting her time between Scottsdale, Arizona and New York City. Jen’s strong relationships in digital, print, and broadcast, in particular, enable her to produce consistent top-tier exposure for her clients. She also worked extensively in syndicated daytime programming on behalf of Sony Pictures Television, launching their Emmy-winning daytime hit “The Dr. Oz Show,” produced with Harpo Productions. Also for Sony, she ran publicity campaigns for established shows such as “Seinfeld,” “Breaking Bad,” and “Judge Hatchett,” and became an Emmy-nominated producer in recognition of her innovative web strategies. Before her time at Sony, Jen was Unit Publicist for Telepictures Productions, ran her own speaking management company, and held various production and PR positions at Krupp Kommunications, Banyan Productions, and Crier Communications. Jen launched her career in the world of media at Court TV.
Lori Jung is a veteran consumer and lifestyle publicist, who has spent over 15 years helping place her client’s brands and products in high impact media outlets. For seven years she served as Director at a NYC based PR firm. In 2009 Lori began consulting for several start-ups and small businesses where she successfully launched, marketed, branded and publicized multiple consumer product lines. She’s placed products on The Today Show, Food Network, Ellen, in Better Homes & Gardens, Men’s Journal, Real Simple, Martha Stewart Living, The O List, Redbook, Popular Science, Good Housekeeping, Oxygen, GQ, Sports Illustrated, The New York Times, USA Today, Thrillist, The Huffington Post, Gizmodo, and local TV news stations and newspapers across the country. Working with a wide variety of consumer accounts gives her the insight as to how to uphold the industry standards, and meet clients ROI goals and revenue expectations. Prior to agency work Lori held project manager positions at two prestigious PR broadcast Production Companies working on satellite media tours, video news releases and radio segments.