We mix things up in this show, with guest host Sam Wheeler interviewing AMA San Diego VP Content Bill Winn on Facebook advertising best practices. Sam is an SEO Manager at Inseev Interactive, a San Diego performance digital marketing agency. He is also the creator and author of a resource called “What Is Link Juice?

With Facebook paid impressions, clicks and conversions getting increasingly expensive, we share insights on these timely questions:

  • What are the most favorable placements?
  • What targeting options work best?
  • How do you use the Facebook pixel?
  • Why do you need an ‘offer’ for your ad to work?
  • What conversion optimization hacks are there if you can’t generate enough purchases?

And much more! Tune in to learn ways to improve the performance of your Facebook ads.

Facebook Advertising Tips