In this episode, Lars Helgeson discusses the state of the CRM marketplace, and how the agility of companies with a CRM mentality is propelling them far beyond their less advanced competitors. If your business hasn’t considered investing in a comprehensive CRM technology, this may convince you to take a harder look.

Lars Helgeson – CEO and Founder, Greenrope – See more at: http://sdama.org/knowledge/crm-software-necessary-say-goodbye-spreadsheet-processes/#sthash.KlWVEqGJ.dpuf

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