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Erin McKelle, a media-focused entrepreneur who wears many hats throughout the digital consulting, blogging and business coaching industries, joins Nicole Rodrigues, founder and CEO of NRPR Group, for another great episode of PRfect Pitch!

In this episode, Erin starts off by telling Nicole about her experience in the media industry, from having a social media and blogging consulting agency to working as a business coach for women entrepreneurs, helping them find their unique voice and tell their story. Nicole points out the importance of having a good support system, and how words of support and encouragement can help entrepreneurs everywhere take the next step to reach success. Nicole shares some lessons learned having working as an unpaid intern for the Raiders, and Erin agrees that the happiest, most successful people are the ones who are kind and put their passions to work. Nicole and Erin talk about pet peeves from a media perspective and share best practices for great pitch writing and follow up protocol. Lastly, Erin shares with listeners where they can find her, her blog, and her coaching business online, and where she sees her companies and career going.

Get to know Erin:
Erin McKelle is a digital media consultant, business coach, lifestyle blogger, entrepreneur, and creative evangelist. She divides her time between writing for popular online publications, working with clients in her coaching practice, and building her empire. Erin is also a graduate student at Penn State University, where she is studying for an MA in psychology. You can find out more about Erin and her work at her website or by following her blog.

Connect with Erin:
Twitter
Instagram
Facebook
Website
Blog

Connect with NRPR Group:
Twitter
Instagram
Facebook
Website
Blog

Erin tells Nicole about her experience in the media industry, from running a social media and blogging consulting firm to working as a business coach for women entrepreneurs.
Nicole asks Erin, as a member of the media, what her pet peeves are, and Erin shares her tips and best practices for pitching and following up with reporters.
Erin tells Nicole how she turned a negative situation--having been let go from a contributing writer position--into a positive experience that opened her career opportunities.
Erin tells listeners where they can find her online, and she and Nicole continue to trade best practices to help public relations pros cultivate relationships with the media.