Cyndy kicks off the show by telling listeners about how she got her very first job in the public relations industry. It’s a GREAT story that shows the true power of the follow up, and it will inspire you to get out there and chase your dreams, no matter what stage of your life you’re in. Cyndy then shares with Nicole how she worked her way up at Bender, Goldman & Helper, and explains how her experiences there and through other PR work led her to open her own agency back in her home state of Oklahoma. This is a very cool story for Nicole, being that she work for Bender/Helper Impact before continuing on with her PR career and eventually starting her own agency, too!
Next, Nicole and Cyndy exchange tips and best PR practices, including how to build strong relationships with the media and why it pays to be nice. Cyndy gives listeners an exclusive story from when she worked as Suzanne Somer’s personal publicist, which is both fun and full of great tips on perseverance and creative thinking.
The two continue on in great conversation about the makings of a great PR professional, so be ready to take some notes! Cyndy and Nicole are two industry vets who are full of great advice, and we can’t wait to share their knowledge with you all!
BONUS: Today’s episode features an amazing giveaway from Cyndy Hoenig! Cyndy is the author of PR Rock Star, and she gave NRPR Group four copies to give away! To enter, email firstname.lastname@example.org! Winners will be selected at random.
Get to know Cyndy:
Cyndy Hoenig currently owns and operates Pure PR in Oklahoma City, serving small and large businesses nationwide.
Cyndy’s career has taken her from her home in Oklahoma to a 20-year entertainment career in Los Angeles, where she served as Director of the Television Division of Bender, Goldman & Helper. Her area of expertise centers on planning and executing media relations programs that achieve high levels of coverage. Cyndy has managed media relations for the Emmy’s, Screen Actors Guild and VH-1 Music Awards shows, as well as top television shows for NBC, CBS, FOX, Carsey-Werner, Aaron Spelling, Disney Channel and 20th Television.
Cyndy served as Suzanne Somers’ personal publicist for more than 10 years, and has worked with Jim Carrey, Jennifer Lopez, Ali Wentworth, Matthew McConaughey, Sandra Bullock, John Lithgow, and Cybill Shepherd to name a few.