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Monday - October 13, 2008
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Online Market World Radio

with your hosts Lisa Morgan and RSS Ray
Live Show Time: ( - PST)
Online Market World Radio
Listen via the archives 24/7
Select Show Date:
Show From - 2/20/2008
 Format
No. Title
1
01 Behavorial vs. Contextual Targeting - Mike Svatek
Baynote Director of Product Management Mike Svatek explains why contextual targeting is more effective than behavioral targeting. Category:
http://www.baynote.com
audio mp3
2
02 Embracing a More Effective E-Commerce Strategy - Audra Hajj
Flashecom Vice President Audra Hajj reveals the mistakes retailers are still making and offers suggestions about how to improve the efficiency of online selling and marketing.
http://www.flashecom.net
audio mp3
3
03 Landing Page Optimization - Scott Simonelli
Interwoven's Scott Simonelli explains why landing pages are important and what you can do to optimize their effectiveness.
http://www.interwoven.com
audio mp3
4
04 Who Needs Shipping Insurance? - Walt Moscoso
U-Pic Insurance CEO, Walt Moscoso, discusses how online retailers can improve margins and better control the cost of goods sold through shipping insurance.
http://www.u-pic.com
audio mp3
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