Show Times:
Tuesdays
3 p.m. EST (noon PST)
About The Show:
The Business of Politics. Digital Politics Radio is the show about how the web is changing the business of political and cause related campaigns as well as the work of elected officials and government workers.
About The Host:
Karen Jagoda is the President of the e-voter Institute with years of political marketing experience.
Easily Email All YOUR Elected Reps in Washington
Show Contact Info:
digitalpoliticsradio@gmail.com

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Digital Politics Radio - The Business of Politics
Host: Karen Jagoda
Technology
Recent Episodes:
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12/27/11 - Politics and Entertainment
Political online advertising draws funds from traditional media budgets with sites like Pandora able to target and disrupt broadcasters model and reach voters at the desktop, on mobile devices and in their cars. The Wrap covers politics as entertainment and celebrities are familiar faces on this trade site that reaches showbiz industry insiders. Guests were Dan Weiner, VP West, Pandora http://pandora.com and Mark Davis, COO, The Wrap, covering Hollywood http://thewrap.com.
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12/20/11 - Near Field Communications and Other Mobile Trends
Topic of the show this week was NFC tags interacting with smart devices, software, and mobile apps, mobile ads, moving beyond mobile wallets and QR codes with highlights of non-payment functions and interaction with Twitter and Facebook. Are there opportunities for NFC interaction with yard signs or direct mail?
Guests were Laura Diaz, Manager, New Market Development and Strategy, Verizon Wireless and Cami Longstreet Zimmer, founder, Campaign Touch http://campaigntouch.com
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12/13/11 - Grassroots Organizing and Building Communities
Topic of the show this week was adding the social networking layer to public affairs.
Using social media, email, direct mail, blogs, Facebook ads to build and manage communities, and insights about authentic campaigns, expectations of voters and supporters, and requirements for candidates from Mike Panetta, Partner, Beekeeper Group.
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12/06/11 - Building Buzz
Topic of the show this week was how to build interest and viral buzz in political and advocacy campaigns using social media, mobile apps, and web video ads.
Guests this week were Andrea Torkelson, founder, VoterBuzz, Anupam Gupta, President and CEO, Mixpo, and Emily Zanotti, Account Executive at Hynes Communications.
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11/29/11 - Digital Public Affairs and Communicating with Congress
Getting political campaigns to connect with digital experts, top women in tech, and public affairs goes digital though udgets lag. Also best practices for successful social media advocacy campaigns from Julie Barko Germany, Vice President Digital Strategy, DCI Group. http://dcigroup.com;
Effective advocacy and online communication by voters and organizations with elected officials about bills and issues in more transparent ways with former Congressional staffer Marci Harris, CEO, POPVOX. http://popvox.com
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11/22/11 - Digital Politics Radio
Blocking political robocalls, reaching mobile numbers, smart telephony, and the voice of individuals can be heard in new ways with Shaun Dakin, CEO and Founder StopPoliticalCalls.org and ReverseRoboCalls.com
StopPoliticalCalls.org and ReverseRoboCall.com
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11/15/11 - Civic and Voter Engagement
Defining and measuring civic engagement, latest rankings of top cities and reasons behind lack of engagement with insights about San Diego. Also does civic engagement lead to voting, role of polling and future trends from John Nienstedt, president, Competitive Edge Research & Communications. Cerc.Net
Tele-campaign services move into digital solutions with interactive access to candidates, generating data for micro targeting and role of multi-language live agent telephone campaigns. Includes example of campaign for Carl DeMaio for Mayor of San Diego with John Mabie, CEO, The Campaign Solutions Group.TheCampaignSolutionsGroup.com
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11/08/11 - Election Day 2011
Turnout on Election Day in 2011, use of online ads, mobile ads, social media along with television ads in Ohio, Mississippi, San Francisco, impact on campaigns of cheap publishing tools and turning “likes” into votes with Peter Pasi, Executive VP,emotive llc
Emotivellc.com
Future of political social networks for voters to find out more about candidates, legislation with group sharing activities, web video, and tools for candidates to make web presence more robust with Boris Ackerman, CEO and Founder, TellMyGov TellMyGov.com
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11/01/11 - Political Humor
What is the role of humor in political campaigns? How can candidates, supporters, and competitors use humor effectively? What happens when the humor is unintended and goes viral for the wrong reasons? What kinds of humor work best? Answers to these and other questions as well as historical examples of humor in campaigns were discussed on the show this week with Amy York Rubin, founder and CEO, Strategic Productions http://strategicproductions.com
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10/25/11 - Political Campaign
Digital skills needed by all in 24/7 political campaigns, structure necessary for incorporating social media monitoring rapid changes in technology, toughest to find people with data skills with Michael Beach, co-founder, Targeted Victory. http://targetedvictory.com ;
Finding voters through social media, turnout for general and primary elections particularly in close races, and Twitter, Facebook, mobile ads will play critical role in 2012 with Michael Beach, co-founder, Targeted Victory. http://targetedvictory.com ;
Independent verification of candidate credentials, opposition research, candidates earn stamp of approval with David Doud, founder and CEO, Candidate Check. http://candidatecheck.com ;
Voters expect honesty from candidates, using campaign tool to verify background of candidates with David Doud, founder and CEO, Candidate Check. http://candidatecheck.com
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