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02/07/12 - Digital Politics Radio - The Business of Politics
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01/31/12 - Digital Politics Radio - The Business of Politics
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01/24/12 - Digital Politics Radio - The Business of Politics
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01/17/12 - Digital Politics Radio - The Business of Politics
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01/10/12 - Digital Politics Radio - The Business of Politics
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01/03/12 - Digital Politics Radio - The Business of Politics
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12/27/11 - Politics and Entertainment
Political online advertising draws funds from traditional media budgets with sites like Pandora able to target and disrupt broadcasters model and reach voters at the desktop, on mobile devices and in their cars. The Wrap covers politics as entertainment and celebrities are familiar faces on this trade site that reaches showbiz industry insiders. Guests were Dan Weiner, VP West, Pandora http://pandora.com and Mark Davis, COO, The Wrap, covering Hollywood http://thewrap.com.
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12/20/11 - Near Field Communications and Other Mobile Trends
Topic of the show this week was NFC tags interacting with smart devices, software, and mobile apps, mobile ads, moving beyond mobile wallets and QR codes with highlights of non-payment functions and interaction with Twitter and Facebook. Are there opportunities for NFC interaction with yard signs or direct mail?
Guests were Laura Diaz, Manager, New Market Development and Strategy, Verizon Wireless and Cami Longstreet Zimmer, founder, Campaign Touch http://campaigntouch.com
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12/13/11 - Grassroots Organizing and Building Communities
Topic of the show this week was adding the social networking layer to public affairs.
Using social media, email, direct mail, blogs, Facebook ads to build and manage communities, and insights about authentic campaigns, expectations of voters and supporters, and requirements for candidates from Mike Panetta, Partner, Beekeeper Group.
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12/06/11 - Building Buzz
Topic of the show this week was how to build interest and viral buzz in political and advocacy campaigns using social media, mobile apps, and web video ads.
Guests this week were Andrea Torkelson, founder, VoterBuzz, Anupam Gupta, President and CEO, Mixpo, and Emily Zanotti, Account Executive at Hynes Communications.
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